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SAY Media: A week in Venn – The Olympics Are Killing Advertisers’ Creativity
“The excitement is growing so much I think the Geiger counter of Olympo-mania is going to go ‘zoink’ off the scale.” London Mayor Boris Johnson In our regular Monday article, SAY Media analyses the...
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Too much noise at Olympics venues?
John Gilbert, business analyst from JGFR, asks the question, is there too much noise at the Olympic venues? Having attended five separate Olympic events I wonder if I am not alone in becoming...
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The Work: No. 56
As part of our partnership with Haystack Online, each week we showcase penetrating marketing campaigns. This week, the use of technology at the point of sale or to enhance a customer experience is no...
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Challenger Project: When winning doesn’t come first…
This week’s Challenger Project by Georgia Craib, looks at what happens when winning doesn’t come first. Often people think challenger brands all take the classic David vs. Goliath/ Feisty Underdog...
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SAY Media: A week in Venn – Voters Go Off the Grid: Will Campaign Ads Follow?
“I feel like Britney Spears at the VMAs! Let me hear a Cam Brady oh-12!” Will Ferrell, The Campaign In our regular Monday article, SAY Media analyses the week in a Venn diagram. This week, SAY Media...
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SAY Media: A week in Venn – The Great Twitter Crackdown – and Why You Should...
“The revolution is not an apple that falls when it is ripe. You have to make it fall.” Che Guevara In our regular Monday article, SAY Media analyses the week in a Venn diagram. This week, SAY Media...
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Winston Fletcher C.B.E.
One of our most distinguished members, Winston Fletcher, has died suddenly at the age of 75. Our Chief Executive, Hugh Burkitt offers his tribute to Winston. Winston had a unique record of...
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SAY Media: A week in Venn – The 6 Secrets of Great Tablet Content
“Things are only impossible until they’re not.” Jean Luc Picard, Star Trek: The Next Generation In our regular Monday article, SAY Media analyses the week in a Venn diagram. This week, SAY Media share...
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SAY Media: A week in Venn – What It Really Means to Think Like a Publisher
“Spartans – prepare for glory!” King Leonidas, 300 In our regular Monday article, SAY Media analyses the week in a Venn diagram. This week, SAY Media discuss what it really means to think like a...
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Our day of World Class Performance has begun
The Marketing Society team are all at today’s Annual Conference examining what world class performance really means at The Royal Opera House. We will be hearing from the likes of Sir Martin Sorrell,...
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